Tag Archives: florentine

Kodak Moment

Kodak Moment
A Florence, Italy souvenir store still retains the venerable name of Kodak.

Kodak Moment. Florence, Italy. August 29, 2016. © Copyright 2016 G Dan Mitchell – all rights reserved.

A Florence, Italy souvenir store still retains the venerable name of Kodak.

Mostly there is nothing particularly noteworthy or unusual about this little souvenir store in Florence, along the edge of the square where the Duomo is found. It appears to be much like the many other similar shops, there to cater to the many tourists who pass through. I passed by on the last morning of our long overseas trip — we were out for a few final hours of wandering around before beginning the ordeal of the flight back home.

The attraction of the shop is, of course, the anachronistic (or nostalgic, depending on your age) name of the shop: “Kodak Film,” declared twice on the two signs. There was a day when Kodak film was a mainstay in places like this, but those days are long gone. I didn’t go inside to check, but I doubt that there is much or even any Kodak film for sale inside these days. But as I type this I recall the sensations of purchasing those boxes and even of tearing the wrapper off of an old spool of 120 or perhaps opening a film can. I also note that the people taking a picture in front of the store are using… smart phones!


G Dan Mitchell is a California photographer and visual opportunist. His book, “California’s Fall Color: A Photographer’s Guide to Autumn in the Sierra” is available from Heyday Books and Amazon.
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