Tag Archives: Oh

Oh See!

Oh See!
An old business sign in San Jose, California.

Oh See!. © Copyright 2021 G Dan Mitchell – all rights reserved.

An old business sign in San Jose, California.

This is not the first time I have shared a photograph of this sign. In fact, in the past I shared a color version of essentially the same photograph, one in a series that I quickly “snapped” while on a long urban walk. The sign is almost iconic in this part of the world.

You could regard this photograph in any of several ways. On one level, it is a sort of record shot that captures a specific instance of a certain rapidly-fading sort of commercial sign, a one-of-a-kind bit of commercial graphics that seems to be fading from this increasingly urbanized area. I think it is also an example of seeing beyond the literal nature of the thing. When I look at it, what I find most interesting is the relationships between the painted letters and the shadow versions created by the sun shining on the old neon lamps.


G Dan Mitchell is a California photographer and visual opportunist. His book, “California’s Fall Color: A Photographer’s Guide to Autumn in the Sierra” is available from Heyday Books, Amazon, and directly from G Dan Mitchell.

Blog | About | Flickr | FacebookEmail

Links to Articles, Sales and Licensing, my Sierra Nevada Fall Color book, Contact Information.

Scroll down to leave a comment or question.


All media © Copyright G Dan Mitchell and others as indicated. Any use requires advance permission from G Dan Mitchell.