As usual, I made the photo while thinking of it purely as a visual object, and only later did I stop to wonder about what it meant and why it might be there. I’m still a little bit confused about it. Some poking around on the internet offered a couple of translations of the words. They are literally, as I understand it, “purchase of horse.” One writer suggests that it might mean that a former business purchased horses. A complicating factor is that at least one previous business here was a butcher shop.
As to the visual quality of the object, the brilliant red colors certainly got my attention, as did the form of the horse on its two hind legs. Even more, whoever made this attention-grabbing sign did so in a truly old school manner. It is a complex and fascinating mosaic, and the entire front and side of the building are also covered in more abstract mosaic tile designs.
G Dan Mitchell is a California photographer and visual opportunist. His book, “California’s Fall Color: A Photographer’s Guide to Autumn in the Sierra” (Heyday Books) is available directly from him.
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